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Though a very good marketing tool, PLR (private label rights) e-books should be used with care. You should know your rights before buying them for your own use and your affiliate’s use. Check what rights are granted to you before starting to sell or print it. Many people take it for granted that they have bought the PLR (private label rights ) ebooks and that they can use it whichever way they want it. These things apart, PLR (private label rights) e-books are a cheaper way to promote your product or service as compared to using the ghostwritten articles or other means of advertising.